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Trust Center

Building Trust in AdTech

At EngagePro, trust is our core deliverable. We are committed to providing a secure, transparent, and reliable marketplace for brands and creators to collaborate with absolute confidence.

Jurisdiction: New Delhi, India
Last Updated: 10 May 2025
Serving: Global Brands

Our Trust Principles

We believe that the future of influencer marketing is built on verifiable data and radical transparency. Our platform is guided by three core principles:

  • Data Integrity: We never estimate performance where we can measure it directly via our SDK.
  • Financial Security: Your funds are ring-fenced per campaign and protected by enterprise-grade escrow logic.
  • Privacy First: We adhere to DPDPA 2023 standards, ensuring your data is handled with the highest care.

Data Security

Encryption Standards

Data is the lifeblood of your business. We protect it using multiple layers of encryption:

  • Transit: All traffic is encrypted using TLS 1.3.
  • At Rest: Sensitive data, including KYC and bank details, are encrypted using AES-256-GCM.
  • Database: We use encrypted volumes for all persistent storage.

Access Control

We follow the principle of least privilege. Internal access to production data requires multi-factor authentication (MFA) and is restricted to a handful of authorised engineers.

Infrastructure

Our infrastructure is hosted on **Amazon Web Services (AWS)** in the Mumbai region (ap-south-1), ensuring low latency and data residency compliance for our Indian users.

  • Containerised Architecture: Running on Docker and Kubernetes for rapid scaling.
  • Isolated Environments: Strict separation between Development, Staging, and Production.
  • Monitoring: Real-time observability via enterprise logging and metrics platforms.

Legal Compliance

EngagePro is built to be compliant with the latest Indian and global regulations:

  • DPDPA 2023: Fully aligned with the Digital Personal Data Protection Act.
  • IT Act 2000: Compliant with intermediary guidelines.
  • Section 194R: Automated TDS management for tax compliance.
  • ASCI Guidelines: Built-in tools for mandatory influencer disclosures.

Transparency

We provide brands with a complete audit trail of their campaigns. Every ad confirmation, link submission, and payout event is timestamped and logged immutably.

Creators can see exactly how their match scores are calculated and view the status of their KYC and payouts in real-time.

System Reliability

Our systems are designed for high availability. We maintain a public status page (coming soon) and have a dedicated SRE team to ensure 99.9% uptime for our analytics ingest and dashboard.

Contact Security Team

If you discover a security vulnerability or have concerns about data protection, please contact our security team immediately at:

security@bluenath.com

For general support, please reach out to support@bluenath.com.

Jurisdiction: New Delhi Court, India